DIRECT TO CONSUMER PHARMACEUTICAL ADVERTISING. A PRESCRIPTION FOR DISASTER.

direct-to-consumer

Pharmaceutical companies take advantage of consumers by preying on their fears. They produce slick commercials designed to promote an easy out for consumers, and the consumer is told to “ask your doctor” by name for a specific medication. In today’s profit driven healthcare industry, it’s all too easy for a doctor to take the path of least resistance and prescribe the latest pill, rather than recommend lifestyle changes or other remedies that can alleviate symptoms and treat the underlying causes.

But as you’ll see in this video, these advertisements have a dark side. While pharmaceutical companies are required to disclose side effects, by the time consumers hear them (up to and including death!), they’re already enchanted with the idea of frolicking in fields of wildflowers with cute children and puppies. Get the facts about direct to consumer pharmaceutical advertising, and take charge of your health and the health of your loved ones.

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